MKT 431 WEEK 2 Unique Selling Position Worksheet

MKT 431 WEEK 2 Unique Selling Position Worksheet

MKT 431 WEEK 2 Unique Selling Position Worksheet

MKT 431 WEEK 2 Unique Selling Position Worksheet

Complete the Unique Selling Position Worksheet, making sure to include course concepts where they are relevant.

Click the Assignment Files tab to submit your assignment.

Review the information in Fig. 6.2 on pages 133-135 in the Preparing Effective Business Plans text. Complete each section below. Be sure to cite your sources when necessary (including all uses of the textbook).

  1. Buyer Information 

Discuss in 350 to 700 words total, the buyer behavior information presented in the section:

Motivation
Income Level
Lifestyle
Environment
Programs and Facilities
  1. Selling Position 

Address in 3-5 sentences what makes this a unique selling position for the organization.

  1. Business Analysis 

Explain in no more than 350 words why Prime Adult Fitness has a good business idea. Base this on the buyer information presented, as well as an analysis and application of course topics.

MKT 431 WEEK 2 Unique Selling Position Worksheet

MKT 431 WEEK 2 Unique Selling Position Worksheet

MKT 431 WEEK 2 Unique Selling Position Worksheet

MKT 431 WEEK 2 Unique Selling Position Worksheet

Complete the Unique Selling Position Worksheet, making sure to include course concepts where they are relevant.

Click the Assignment Files tab to submit your assignment.

Review the information in Fig. 6.2 on pages 133-135 in the Preparing Effective Business Plans text. Complete each section below. Be sure to cite your sources when necessary (including all uses of the textbook).

  1. Buyer Information 

Discuss in 350 to 700 words total, the buyer behavior information presented in the section:

Motivation
Income Level
Lifestyle
Environment
Programs and Facilities
  1. Selling Position 

Address in 3-5 sentences what makes this a unique selling position for the organization.

  1. Business Analysis 

Explain in no more than 350 words why Prime Adult Fitness has a good business idea. Base this on the buyer information presented, as well as an analysis and application of course topics.

MKT 431 WEEK 2 Unique Selling Position Worksheet