MKT 443 WEEK 1 Social Media Presence Paper
Review the final Social Media Marketing Plan assignment that is due in Week 5. Your individual assignments each week will incorporate into this plan.
Write a 1,050- to 1,400-word paper that describes the social media presence of an organization of your choice. (Note: It is suggested that you choose one organization or a competitor of an organization, which will be used as the focus for remaining assignments in this course.)
Include the following:
- Identify several social media sites where the organization has a presence, including specific URLs.
- State the number of followers or other relevant data related to each social media platform for which the data is available.
- Analyze the probable marketing goals of the organization based upon their social media presence.
- Evaluate the effectiveness of this program.
Format your paper consistent with APA guidelines.
Click on the Assignment Files tab to submit your assignment.