MKT 446 WEEK 2 Trusted Website Analysis

MKT 446 WEEK 2 Trusted Website Analysis

MKT 446 WEEK 2 Trusted Website Analysis

Resources: Google Semantic Search, Ch. 4 and Ch. 5

Use the same company website you selected in Week 1.

Write a 700- to 1,400-word paper that addresses the following:

  • Analyze how the practice of trust and authority applies to the website.
  • Assess whether your site is an authority source and a widely recognized leader in their field. Explain that position.
  • Summarize how authorship can increase the digital presence of the company.

Format your paper consistent with APA guidelines.

Click on the Assignment Files tab to submit your assignment.

MKT 446 WEEK 2 Trusted Website Analysis

MKT 446 WEEK 2 Trusted Website Analysis