MKT 446 WEEK 4 Social Media Strategies and Metrics
MKT 446 WEEK 4 Social Media Strategies and Metrics
Resource: Google Semantic Search, Ch. 6
You are a consultant hired to evaluate the website of a company of your choice.
Write a 700- to 1,400-word analysis that addresses the following:
- Analyze a company of your choice and study their social media presence.
- Evaluate the social media strategies of your company.
- What social media are they currently using?
- Are they using it effectively?
- What recommendations do you have to improve their social media and mobile presence?
- Assess the matrixes they should be using to gauge customer interest, engagement, and interaction.
